044: Start from Scratch & make 450K Your First Year–Catherine Marcus explains how she did it

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Hosted by
Toby Salgado

In this episode Catherine really opens up and shares how she had to start from scratch.  She found herself in a new city with no network and she explains what she did to go out and make $450,000 dollars her first year.

She shares with us:

  • How she sold the most expensive house in the United States
  • How she got on the cover of the Wall Street Journal
  • Why you should look for new trends and jump on them first
  • How she was the first realtor to use Google Adwords
  • Why she believes the more you share; the more will come back to you
  • Why you should always be learning–listen to tapes, podcasts and read
  • Why you should come at your business as a teacher and not a salesperson
  • Why you should cover every single aspect of the sales process with your clients
  • Why she needs to be able to control her clients
  • Why you should polish your sales skills everyday
  • Why you should learn everything about your market down to the smallest details
  • Why you should be an expert in construction, finance, defects, and contracts
  • How she prequalifies every single prospect
  • How to break into a new market and dominate
  • Why you should set your goals super high and then outwork the next person
  • How she leveraged one deal into 8 more deals
  • Why you need to understand your clients needs and desires
  • Why you need to be passionate about what you do
  • Why you should not hide behind social media

Book:  Secrets of the great rainmakers by Jeffrey J. Fox

Quote:  Always tell the truth and always be honest