189: Building A Luxury Brand – Ivan Sher

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Hosted by
Toby Salgado

Todays guest was fun–we talk about how he built a luxury brand by finding an established team and then joining it and adding value.  If you are new to the industry its possible to find a legacy RE company and join it with the possibility of taking over in the future.  We talk about how he thinks about creating a luxury experience without working 24/7 and why with luxury clients its all about managing expectations.  This guys gets to it delivering the goods within the first 10 minutes–I hope you like it