180: Selling Real Estate Like An Internet Marketer – Bo Appele

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Hosted by
Toby Salgado

Todays guest was really fun—he starts the show by telling me how he gave away his liver and lived.  We cover a lot of topics —we talk about how he went from a traditional offline agent doing open houses to thinking like an internet marketer and hacking social media–lots of good tips here.

WE talk about what was working a few years ago on the net and whats working now.  He tells us why when creating content you should always hold a little back.  We go over specific strategies on when to door knock—-how to door knock and scripts to use.

He tells us why you should always work with a 6 month runway with every sales strategy you implement.